How much does logo design cost?
We scope every project after understanding your goals. Designing a logo has different stages:
- Understanding your business and research
- General concept and mood board
- Development
- Logo mockup
- Presentation & definition
- Delivery (Brand guidelines and assets)
Contact us for a quote specific to your business.
How long does the logo design process take?
Most logo projects take 4-6 weeks from kickoff to final files, depending on the number of concepts, information provided by the client, and revision rounds. Seasonal or event-driven projects (like a holiday campaign) can move faster when timelines are tight. Let us know your finish line up front.
Will I own the rights to my logo?
Yes. Once a project is complete and paid in full, we transfer full ownership and copyright of the final logo to you in writing. You're free to trademark it, use it anywhere, and modify it as your business grows.
We will keep the right to use the logo to showcase our company, as part of our portfolio.
What files will I receive?
You'll get your logo in every format you actually need: vector files for anything that needs to scale: signage, print, merchandise; plus web-ready PNG and JPG versions in color, black, white, and transparent background.
A PDF is the main file format sent as an original, and from that file you can import the logo and assets in any professional design program.
How many logo concepts and revisions do I get?
This varies by package, but every project includes 2-3 initial concepts and a set number of revision rounds so the final logo actually feels right, not just "good enough." We'll walk you through exactly what's included before we start.
Do I need a brand identity, or just a logo?
A Logo is one piece of the Visual Identity, and a Brand includes all of these:
Visual Identity (Touchpoint Visibility)
- Logo (Highly Visible)
- Colours
- Typography
- Photography
- Patterns
- Layout
- Icons
- Illustrations
Brand Identity
- Brand Story
- Brand Personality
- Brand Name
- Visual Identity ↑
- Services / Products
- Communication Style
- Also Applicable
- Sonic Identity
- Scent Identity
The logo is the foundation, your iconic symbol that sparks immediate brand recognition. You may start with a visual identity, indeed you will need to build a brand for the future.
How often should a logo be redesigned?
A well-designed logo should last for years. That said, a brand analysis can make sense during a rebrand or major business milestone to see if the logo and visual identity are still good for your business goals.
Can you design in Spanish and English?
Yes, in Syrah Design we are fluent in Spanish and English. Working in Miami, California and Montevideo. We regularly design brand materials in both languages for clients across the U.S. and Latin America.
